Ability to Gift Patronage

Hey folks! We shared in this thread that this is a feature we will be exploring in 2020. We say “explore” because we know that creators want to gift patronage for different reasons.

We’ve heard that creators that they want to:

  1. Gift patronage to your own Patreon page to friends and family as a gift
  2. Gift patronage to another creator’s Patreon page (eg if I want more people to experience Last Podcast on the Left, I could give 3 months patronage to my friend)
  3. Gift Patreon dollars as a gift card, so the recipient can pick who and how much they pledge to (eg $50 in Patreon bucks could be 5x $10 pledges for five months or one month at $50)
  4. Gift patronage to your own Patreon page to loyal members of your community as thanks for their hard work, most often the high tiers so they can see everything and automatically get access
  5. Gift patronage to those who help you manage your Patreon page so they can reply and help moderate
  6. Gift patronage as a reward or prize for competitions for your wider community as a marketing tactic
  7. Gift certain tiers to encourage patrons to pledge up

There’s a lot to unravel here as each example has different challenges and needs behind it, especially when you consider how many months a patron gets access and what the patron experience is. Our User Research team will be conducting studies alongside our Data Science team (Maura if you tuned into last Hang Time) to see what will have the most impact for creators needs.

We wish it was ready for us all to use this holiday season but for various reasons, we’ve had to prioritize other features before this one but the good news is that in 2020 we will be actively exploring and researching this. Hope that helps shed some more light on where we’re at :slight_smile:

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